Pernia’s Pop-Up Shop Mumbai
Description
Pernia’s Pop-Up Shop is India’s premier luxury multi-designer platform for Indian fashion and handcrafted ethnic wear, with its Mumbai studio located in the High Tide Building on Juhu Tara Road in Juhu. Founded with a vision to make India’s finest designer fashion accessible to discerning consumers nationwide, the platform now showcases the work of over 500 renowned Indian fashion designers and labels across categories including bridal lehengas, designer sarees, handcrafted kurta sets, embroidered blouses, gowns, occasion wear, and artisan jewellery. Many of the designers featured at Pernia’s Pop-Up Shop work in the artisan tradition, creating garments using techniques such as zardozi embroidery, Banarasi weaving, Kanchipuram silk, hand block printing, Chikankari, Phulkari, and intricate mirror work. The studio offers a fully personalised shopping experience with dedicated stylists who provide professional guidance for occasions ranging from weddings to festive celebrations. Made-to-measure and customisation services are available for many pieces. The store has a strong online presence through its website, which serves customers both in India and internationally, with express delivery options available to Mumbai and other major cities. Pernia’s Pop-Up Shop has been instrumental in creating a commercially sustainable ecosystem for India’s independent fashion designers, many of whom work with artisan craftspeople to create one-of-a-kind, handcrafted garments.
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